Dispensary Marketing Packages

Review Requests

Get more reviews for your business and build your reputation online with managed Review Requests.

Online reviews are one of the best ways to keep track of customer experiences and impressions. But even if a business has a good relationship with its customers, it takes time to build a strong base of online reviews without help.

This service is ideal for businesses who self-generate their own weekly or monthly lists of customer contact information. Working with a marketing strategist, your business can submit lists up to 4 times a month to request reviews through Customer Voice.

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• Generate more reviews from your weekly or monthly self-generated lists to build your online reputation and boost your star rating.
• We will send out bulk emails or text messages to request reviews up to 4 times a month.
• Marketing services will work with you to manage which 3rd party review sites receive positive reviews.
• Protect your SEO standings and online credibility with the ability to address negative feedback before it goes live.

Review Responses

Stay on top of your online reviews with managed Review Responses.

The web is full of people talking about your business. But not every business owner has the time to keep track of their reputation online—let alone respond to every review they get. Our marketing strategists will respond to all negative and positive reviews on behalf of your business. Includes weekly monitoring of each time your business is mentioned online.

• Influence page rank up to 10%
• Increase website visits up to 25%
• Showcase success with positive reviews
• Gain the trust of prospects with real feedback
• Increase revenue!

Reputation Management Dashboard

Today, the online reputation of your business is defined by your customers.

Reviews, accurate business information, and social media activity impact your reputation and whether a consumer decides to do business with you. You need a way to manage all of these factors in a scalable way. We can help!

Monitor what people are saying about you online and improve your visibility in local search. See how you stack up against the competition, stay in the know with automated alerts and get progress reports to see how your reputation has improved.

Take control of your online reputation today!

Customer Voice Software

Online reviews are critical to the success of a local business. In fact, nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5 stars. Smart business owners are getting serious about soliciting feedback, but asking customers for reviews can be time-consuming.

We offer a business tool that does the heavy lifting for you, so you can gather customer experiences to boost online star power and drive more business. Win the trust of new customers, collect valuable feedback, and show up where people are looking.

Unlock a powerful feedback tool that will have you seeing stars!

Dispensary Blog Content

Our content marketing team creates high-value content to attract and engage your dispensary target audience. Content marketing should be a core marketing strategy for any dispensary business. When consistent, valuable educational cannabis content and local information is available to your customers, it builds brand loyalty and drives business.

Our team and process is unique and focused not only on the cannabis industry but also on serving dispensaries and the customers they serve. We are far from a content mill where content is often produced overseas. Our writers are home-grown here in the US and are all familiar with the cannabis industry, some with subject matter expertise of medical cannabis and the science behind it.

• Increased Reach and Brand Awareness: Your blog content will be share-worthy increasing your digital footprint locally and keeping your brand top of mind.
• Lead Generation: Attach an opt-in form at the end of all your blog post(s) to capture customer data so you can further market to this engaged list via email or text message marketing.
• Cannabis 101 Educational Library: make your blog a resource for new cannabis consumers. The more they know, the more empowered they will feel, and the more they will shop with you.
• Get Organic Traffic to Your Website: We not only write for your best customers, but we also write for SEO to ensure your content gets picked up by search engines.
• Cost-Efficient: Foottraffik provides and manages an entire professional content marketing team on your behalf—but at a fraction of the cost and time it would take you to do this on your own.

A Fully-Managed Professional Service: From topic ideation to content creation, to uploading and optimizing on your website, we handle the entire blog content marketing process for you.

Listing Builder

Establish accurate business listings and appear in more places across the web. Packed with three powerful presence management tools—Listing Sync, Listing Distribution, and My Listing—this is the most comprehensive business listing solution on the market.

• Listing Sync: Quickly establish accurate business listings on dozens of reputable sites. Plus, sync to Google My Business, Facebook, and Twitter for no additional charge.
• Listing Distribution: Build accurate business listings on the four major data aggregators—Acxiom, Infogroup, Neustar/Localeze, and Factual. These aggregators are referenced by over 300 websites.
• My Listing: Create a mobile-responsive business listing that is optimized for local search.
• Google Insights: Understand how your business is performing on Google Search and Maps. Google Insights in Listing Builder provides a valuable glimpse into your customer’s activities.

SEO Packages

SEO makes it possible for businesses like yours to compete online by moving your websites higher in local search rankings. Why is it important to rank well on sites like Google and Bing? Because over 80% of consumers search online before making a buying decision. We will help your website rank higher, get noticed, and drive more sales.

The SEO offering includes:

• Per Hour: Each of our SEO tasks is assigned a value in minutes. The number of hours in your SEO package determines the number and type of activities that we can perform each month.
• Optimized Pages: We will recommend or perform optimizations on a set number of your website pages per month.
• Targeted Keywords: SEO work will focus on a set of 1-10 keyword search terms.
• Tracked Keywords: We will monitor these additional keywords to identify search terms that may be a better choice to target.

Cannabis Directories

Cannabis Directory listings will not only establish relevancy in the cannabis industry, but it will also serve to establish relevancy in the city where your business is located.

Building this type of awareness and getting found in Google’s local search results is critical as it will alert Google that your website has been added to authoritative resources. However, be wary…not all business directories are rated equally. At Foottraffik, we have carved out the top 30 Cannabis Directories your dispensary should be listed on.

Our team will ensure there is consistency with Name, Address, Phone Number (NAP) and Website URL across all Cannabis Directories, and will use the same naming conventions found in Google Maps for maximum effectiveness. If your dispensary is not yet signed up on any of the top 30 Cannabis Directories, we will move forward with listing your business on these as well.

Listing Distribution

Modern search has changed the way customers find your business online. Is your business showing up as a point of interest in modern GPS systems? Mobile apps? Are voice assistants like Siri and Alexa giving your customers the right information?

Missing or incorrect data can result in unhappy customers, lost revenue, and a drop in local search ranking.

We submit your business information to the main data aggregators: Neustar/Localeze, Acxiom, Factual, and Infogroup.

These aggregators share your information with a network of directories that power search engines, navigation systems, voice search, mobile apps, and more—and create accurate listings your customers can count on.

Listing Sync Pro

Ensure your business listings are present, accurate, and protected from unwanted changes.

Listing Sync Pro gives you a single dashboard to control how your business appears across the internet. With the click of a button, you can instantly create and update listings across an established network of sites. Better yet, it keeps your information protected from third-party changes—putting you in control of your online brand.

Get your business found on search engines, social networks, mobile apps, navigation systems, and more with Listing Sync Pro!