Archives of #advertising

marijuana digital marketing

Marijuana Digital Marketing: 3 Tools To Get Your Dispensary Noticed

When it comes to marijuana digital marketing, there’s a wide range of tools and approaches we lean on here at Foottraffik. What’s more, some of them—like producing YouTube videos or launching dispensary mailer campaigns—aren’t even digital! But especially for those new to the digital marketing game, having such a powerful array of tools at your […]
cannabis sms campaigns

Marketing Smarts: Words You Should Never Use in Your Cannabis SMS Campaigns

With high open rates and fast response times—a blistering 90 seconds, on average—SMS (short for “simple message service”) is one of the very best ways to reach your customer base and share important news. Of course, that word—“important”—is key. SMS marketing works best when it’s used to deliver short, meaningful, and actionable bits of information: […]
cannabis dispensary gmail advertising

Essentials of Dispensary Marketing: Leveraging Gmail Advertising

What with the many local restrictions on cannabis-related advertising, it can feel like an uphill slog to market your canna-business. Cannabis dispensary gmail advertising may offer a solution, or at least a partial one. The nation’s most popular email service supports various ads on certain tabs, including video, interactive ads that pop open just like […]