Archives of #branding

new dispensary location

Acquired a New Dispensary Location? Here’s What You Need to Do Next

Whether you’ve merged with another dispensary or acquired another company, having a new dispensary location means there’s more work to be done to truly bring them on board. Here’s an uncomfortable truth about mergers and acquisitions (M&A): “According to collated research and a recent Harvard Business Review report, the failure rate for mergers and acquisitions […]
cannabis brands

What Are the 25 Most Recognizable Cannabis Brands (& How Do You Join Them?)

According to census data, a sizable majority of Americans live in states with access to legal cannabis. And in addition to all the social, political, and medical changes this brings, we’re seeing a stratifying of cannabis brands. Some are rising to the top—earning themselves loyal fans and devoted followers—while others struggle to maintain their market […]
how to market cbd oil thinking

Get Seen: How to Market CBD Oil

The CBD market shows no signs of stopping. The global CBD market is expected to hit a whopping $3.5 billion USD in 2021 with a projected 20% year-over-year growth for the better part of the next decade. Quick market expansion and a rosy outlook have led to many new entrants and a more competitive CBD […]