Archives of #content marketing

dispensary clubhouse account

Should You Make a Dispensary Clubhouse Account?

Have you heard about Clubhouse? An audio-only chat app that quietly launched in early 2020, it’s been building with shocking speed ever since. By the start of 2021, the platform boasted 10 million active users a week and was valued at a cool $1 billion. What’s the story behind this buzzy new tool? Is it […]
dispensary tiktok

Going Social: Should You Make a Dispensary TikTok Account?

For a second there, it looked as though the US was going to “unlike” Chinese social media giant TikTok. But the video-sharing app is back and more popular than ever, boasting over a billion users worldwide as of early 2021. As such, it’s one of the most popular platforms for marketers, especially those who leverage […]

Best Keyword Research Tools for Dispensary SEO & Content Marketing

Keyword research is the cornerstone of an effective SEO strategy and the first step towards a strategy that produces successful long-term results. Keyword matching is the hidden process at the heart of every search engine. Search engines rely on keywords to determine the intent of a user’s search. Essentially, they help your audience find you. […]
writing content

Writing Content: How to Tailor Your Content to Your Audience

Content marketing can be an incredibly effective digital marketing strategy that can engage your customers, grow your brand, and give your site a serious SEO boost. However, in order for your content to be successful, your audience must be receptive to it. Developing an effective content plan that appeals to your customer base is crucial […]
content marketing for dispensaries

How to Calculate the ROI of Content Marketing

It’s estimated that, on average, nearly a third of B2B and B2C marketing dollars are spent on generating content; and many experts believe that this trend will only continue. By the end of this year (2020), experts and analysts believe that the content marketing industry could be worth as much as $300 billion annually. For […]
content syndication

How Content Syndication Can Help Your Dispensary

For most businesses, the main focus of content marketing is blog content. While blog posts are great at hitting keywords and pulling organic traffic from search engines, they can also do much more. Enter content syndication. Syndicating your content essentially means having it featured or re-published on websites other than your own. Content syndication is […]