Archives of #dispensary seo

search intent

Why Search Intent Matters for Dispensaries

If you’ve ever used a search engine with built-in autofill or an autocomplete function, it may have seemed like it knew what you were going to search for before you actually searched for it. That’s because it probably did. Search engines have long been working on algorithms that can detect what a person is searching […]
3 months ago
google rating guidelines

How Google’s Rating Guidelines Can Help Your Dispensary SEO

Google’s Quality Rater Guidelines (GQRG) are a set of rules and recommendations that guide the work of Google’s quality raters. The guidelines function as a sort of textbook that instructs quality raters on how to do their work. Google’s quality raters provide feedback and recommendations to Google in the pursuit of improving the quality, credibility, […]
6 months ago
what is a mobile friendly website design

What Makes a Website Mobile Friendly?

In 2019, your dispensary MUST have a mobile-friendly website! But what is a mobile-friendly website really? The term ‘mobile friendly’ refers to optimizing your website for maximum mobile browsing convenience. Basically, it’s a nicer way of saying that it looks good on a smartphone or tablet. Since more and more people are browsing the internet […]
8 months ago
dispensary website design

5 Things Your Dispensary Website Must Have

So you’ve been lucky enough to secure a permit for a dispensary. You’ve gone through the process of finding a space, establishing a supply chain, and figuring out your business model. Maybe you’ve even already opened your doors! Because so many consumers spend so much of their time online, though, it’s important that you pay […]
8 months ago
cannabis blog

Why Your Dispensary Needs a Cannabis Blog

Every stock market blog and podcast is chronicling the rise of cannabis stocks. Along with investors, there are hordes of individuals hoping to cash in by starting cannabis-based businesses. And this is just the start. Legal marijuana sales are expected to hit $57 billion in North America by 2027. So how can you make your […]
10 months ago
Foottraffik Cannabis SEO dispensary marketing

7 Ways SEO Can Grow Your Cannabis Business

Many dispensary owners think they don’t need an SEO strategy. Maybe they figure since most of their business comes from word-of-mouth or advertising, they’re good. Or that publishing some posts in WordPress will be enough to draw some traffics. Whatever the reason, ignoring SEO is a mistake. In fact, SEO is just as important, if […]
11 months ago
dispensary seo

Dispensary SEO: 9 Types of Content That Will Help Your Local SEO

Looking to give your dispensary real leverage and increase your impact in the digital realm? Standing out from the competition can be hard, but if you want your customers to find you, you must invest in dispensary SEO. Dispensary SEO: Improving Your Local SEO Standings By now, you should be familiar with the concept of […]
12 months ago
branded searches laptop and phone

Get the Most Out of Search: How to Use Branded Searches Effectively

When developing a search engine optimization strategy, we often opt for search terms we believe will be searched by the largest amount of people. Non-branded searches can be lucrative, as they can be expected to deliver high traffic owing to how many people search for common words or phrases. However, branded searches can also be […]
1 year ago
Gateway Cannabis Dispensary Startup Accelerator podcast

Gateway Cannabis Startup Accelerator: Vision to Virality (Podcast)

Do you want to build the next great cannabis company? You’ll need to attract, engage and nurture a loyal fan base. Ben Larson, from Gateway Cannabis Dispensary Startup Accelerator, based in Oakland, interviews Guillermo Bravo (CEO of Foottraffik) and Chikodi Chima (MoonshotPR.com) on marketing best practices and how to take your cannabis company from “vision […]
2 years ago
google my business for cannabis dispensaries

How to Add Your Cannabis Dispensary to Google My Business

Over the past 18 years, Google has not only changed the way consumers use the internet but also the way that businesses display themselves online. One area which Google has been pushing the envelope is in regards to location-based searches, which can be huge for a dispensary. Local search and local SEO is becoming one […]
3 years ago