Archives of #Dispensary

new dispensary location

Acquired a New Dispensary Location? Here’s What You Need to Do Next

Whether you’ve merged with another dispensary or acquired another company, having a new dispensary location means there’s more work to be done to truly bring them on board. Here’s an uncomfortable truth about mergers and acquisitions (M&A): “According to collated research and a recent Harvard Business Review report, the failure rate for mergers and acquisitions […]
canpay

Ready to Ditch Cash? How to Get Your Dispensary Set Up with CanPay

Despite legal cannabis being a roughly $24 billion business in the United States, many dispensaries are in a bind when it comes to the simple mechanics of accepting payments for their products and services. While the banking forecast for dispensaries has brightened considerably in the last few years, the fact is that an estimated 70% of […]
creative 420 campaigns

The Most Creative 420 Campaigns from Non-Dispensary Brands

Whether or not you partake of cannabis, you’re probably aware of what “4/20” is: The code for “International Pot-Smoking Day.” And while the story of how the name came to be is a mini-epic in and of itself—centering on a group of rule-breaking early-‘70s high schoolers—there should be no confusion over what it’s come to […]
opening a dispensary in California

How to Open a Dispensary in California

Opening a cannabis dispensary in California has never exactly been easy. Even though the Golden State was the first to approve medical cannabis way back in 1996 (and adult-use in 2016), a host of statewide and local ordinances throw a lot of roadblocks between those initial dreams of dispensary ownership and the day you actually […]
dispensary tiktok

Going Social: Should You Make a Dispensary TikTok Account?

For a second there, it looked as though the US was going to “unlike” Chinese social media giant TikTok. But the video-sharing app is back and more popular than ever, boasting over a billion users worldwide as of early 2021. As such, it’s one of the most popular platforms for marketers, especially those who leverage […]

Dispensary How-To: How to Nail the Best Practices of the Press Release

Press releases are as old as the media, but that doesn’t mean they’re yesterday’s news. Getting your dispensary written about is one of the most powerful tactics in your toolkit, with the potential to grant you powerful visibility, authority, and often great word-of-mouth all at the same time. And here’s a little secret: They’re easier […]