Live webinars, tutorials, and demos on dispensary advertising, compliance, marketing, SEO, and more.
Webinars
Google Update Alert: Make These Changes to Your Dispensary SEO Strategy
Stay on top of Google Algorithm changes and make sure that your dispensary SEO strategy is helping you rank well so you can drive organic traffic to your site.
Case Study Dissection: See How These Dispensaries Increased Their Revenue
Looking to boost your cannabis dispensary sales? During this webinar, we’re sharing our clients’ secrets for top results! Learn how to score them for yourself.
Fight Dispensary Shopping Cart Abandonment with Win-Back Campaigns
Retargeting customers that have failed to check out can help you increase your revenue. Plus, by addressing common pain points that lead to dispensary shopping cart abandonment, you can also minimize the amount of abandoned carts your dispensary has to deal with.
How the Apple iOS Update Will Impact Your Cannabis Ads & Cross-Channel Tracking
Don’t be surprised when the iOS 14 update impacts the effectiveness of your cannabis ads! Here’s what you need to know about its effects on cross-channel tracking.
Grow Your Delivery Service with These Fast & Easy Targeted Campaigns
The delivery landscape has changed. With more people feeling comfortable ordering cannabis online and states relaxing delivery rules, in-home cannabis delivery is becoming more common. If you want to actively target individuals within your delivery zones and convert them into customers, you need to get your advertising strategy into high gear!
6 Dispensary Programmatic Advertising Campaigns You Should Run Right Now to Get More Customers
With programmatic advertising such as display ads, you can easily reach people interested in cannabis on their favorite websites and apps. Learn how leverage this technology to reach more potential customers.
Get Under the Influence: Launch a Social Media Influencer Campaign & Build Brand Awareness
Authentic influencers can help provide your dispensary brand with credibility and trust, all by being themselves and sharing why they like your shop. If you want to take advantage of the instant credibility and cache that an influencer campaign can provide your brand, tune in to learn how to successfully launch your own.
20 Must-Know Cannabis Advertising Terms to Demystify Your Digital Ads
We know that digital advertising can be confusing. Don’t let the different terminology stop you from investing in some of the most profitable advertising channels! Decode them with us and get ready to watch your revenue soar.
Got Mail? How to Score New Customers with a Dispensary Direct Mailer Campaign
The Direct Marketing Association reports that 79% of Americans will act on direct mail immediately, while only 45% will act on emails. That means you have a better chance of converting a reader into a customer with a skillfully created cannabis direct mail advertising campaign than an email campaign.
Marijuana Dispensary Retargeting: Your Secret Weapon for Winning More Cannabis Customers
Think of a retargeted ad as a reminder. When a potential customer sees a retargeted ad, they’re reminded that they’re interested in your products and it keeps you top of mind.
