Webinars

Live webinars, tutorials, and demos on dispensary advertising, compliance, marketing, SEO, and more.
The Proven Method For Getting More From Your Cannabis Dispensary Marketing Budget

The Proven Method For Getting More From Your Cannabis Dispensary Marketing Budget

Stay on top of Google Algorithm changes and make sure that your dispensary SEO strategy is helping you rank well so you can drive organic traffic to your site.

Google Update Alert: Make These Changes to Your Dispensary SEO Strategy

Google Update Alert: Make These Changes to Your Dispensary SEO Strategy

Stay on top of Google Algorithm changes and make sure that your dispensary SEO strategy is helping you rank well so you can drive organic traffic to your site.

Get Seen: 10 Different Ways to Advertise Your Cannabis Store on Google

Get Seen: 10 Different Ways to Advertise Your Cannabis Store on Google

Google Ads are not just text ads at the top of a search page. Uncover the different ways you can use Google Ads to reach your target audience and learn how to make the most of each method to drive more sales.

Spy on the Competition: Start Using These Cannabis Market Research Tips Today

Spy on the Competition: Start Using These Cannabis Market Research Tips Today

What your competitors are doing can impact your bottom line. Don’t get outsold! Use our cannabis market research tips to learn their secrets and get ahead.

Cannabis M&A Cheat Sheet: The Surprising Things You Need to Include

Cannabis M&A Cheat Sheet: The Surprising Things You Need to Include

Whether an M&A is your exit strategy or just part of your growth plan, it’s important to plan ahead so that you’re prepped for success.

Case Study Dissection: See How These Dispensaries Increased Their Revenue

Case Study Dissection: See How These Dispensaries Increased Their Revenue

Looking to boost your cannabis dispensary sales? During this webinar, we’re sharing our clients’ secrets for top results! Learn how to score them for yourself.

How to Use Dispensary Data to Drive New Sales

How to Use Dispensary Data to Drive New Sales

Knowing your current customers and their purchasing habits can help you reach more potential customers while you stretch your marketing budget further. Join us as we talk to Jocelyn Sheltraw, Director of Industry Relations at Headset.io, and discover the data you need to create better marketing strategies and score new customers.

Fight Dispensary Shopping Cart Abandonment with Win-Back Campaigns

Fight Dispensary Shopping Cart Abandonment with Win-Back Campaigns

Retargeting customers that have failed to check out can help you increase your revenue. Plus, by addressing common pain points that lead to dispensary shopping cart abandonment, you can also minimize the amount of abandoned carts your dispensary has to deal with.

The Fastest-Growing Cannabis Products by Market

The Fastest-Growing Cannabis Products by Market

Finding the right stock for your store can be hit-or-miss, but if you have data on your side, you can make better decisions on which products to order and fill your shelves with and make marketing cannabis products easier.

How to Do SEO for Marijuana Dispensary MSOs

How to Do SEO for Marijuana Dispensary MSOs

SEO is crucial for driving traffic to your website, but when dealing with multiple locations, you need to create strategies for boosting each one. A cookie-cutter approach won’t work—it’s time to dive in to what will help each of your locations rank well on Google and easily get found by interested shoppers.

How to Boost Cannabis Concentrates Sales for the 710 Holiday

How to Boost Cannabis Concentrates Sales for the 710 Holiday

The 710 holiday is the perfect opportunity to dive headfirst into cannabis concentrates and share the love with your customers. With in-person and online events and a strong digital marketing strategy to share your message far and wide, you can continue to propel your business forward and supercharge your sales.

How the Apple iOS Update Will Impact Your Cannabis Ads & Cross-Channel Tracking

How the Apple iOS Update Will Impact Your Cannabis Ads & Cross-Channel Tracking

Don’t be surprised when the iOS 14 update impacts the effectiveness of your cannabis ads! Here’s what you need to know about its effects on cross-channel tracking.

Rank Higher on Google: Cannabis Link Building 101

Rank Higher on Google: Cannabis Link Building 101

If you want to show up when potential customers are searching for a dispensary, then you need to implement a robust SEO strategy that includes cannabis link building.

Grow Your Delivery Service with These Fast & Easy Targeted Campaigns

Grow Your Delivery Service with These Fast & Easy Targeted Campaigns

The delivery landscape has changed. With more people feeling comfortable ordering cannabis online and states relaxing delivery rules, in-home cannabis delivery is becoming more common. If you want to actively target individuals within your delivery zones and convert them into customers, you need to get your advertising strategy into high gear!

Create a Winning Dispensary Business Plan: Follow These 10 Steps

Create a Winning Dispensary Business Plan: Follow These 10 Steps

Make an impression with a business plan that highlights all the unique points of your dispensary while showcasing everything potential investors want to see. Success starts with careful planning. If you want to create a scalable business, watch this webinar to learn what steps you have to take.

6 Dispensary Programmatic Advertising Campaigns You Should Run Right Now to Get More Customers

6 Dispensary Programmatic Advertising Campaigns You Should Run Right Now to Get More Customers

With programmatic advertising such as display ads, you can easily reach people interested in cannabis on their favorite websites and apps. Learn how leverage this technology to reach more potential customers.

The Secrets for Targeting Tourists with Your Dispensary Ads

The Secrets for Targeting Tourists with Your Dispensary Ads

Set your sights on travelers and take advantage of the popularity of cannabis tourism in your area. With targeted ads, you can focus on specific user segments based on location, behavioral data, and more. These ads are more effective than regular display ads—and more likely to score you sales.

Get Under the Influence: Launch a Social Media Influencer Campaign & Build Brand Awareness

Get Under the Influence: Launch a Social Media Influencer Campaign & Build Brand Awareness

Authentic influencers can help provide your dispensary brand with credibility and trust, all by being themselves and sharing why they like your shop. If you want to take advantage of the instant credibility and cache that an influencer campaign can provide your brand, tune in to learn how to successfully launch your own.

Get Your Scan On: How to Introduce Cannabis QR Codes to Boost Your Customer Experience

Get Your Scan On: How to Introduce Cannabis QR Codes to Boost Your Customer Experience

Cannabis QR codes are a great tool for dispensaries to share product information, boost their loyalty enrollment, and more. Learn different ways you can use cannabis QR codes to connect with your customers in-store and in their mailbox.

Increasing Dispensary Sales: Leverage Deals to Boost Your Loyalty Program Enrollment

Increasing Dispensary Sales: Leverage Deals to Boost Your Loyalty Program Enrollment

Deals encourage customers to buy more from you. If you want to keep your loyal customers coming back time and time again, give them something worth stopping by for!

Spark Your Imagination with These Creative Cannabis Virtual Events

Spark Your Imagination with These Creative Cannabis Virtual Events

Cannabis virtual events can be fun and engaging. Plus, they’re a great way to connect with your customers. If you’re hitting a wall when it comes to brainstorming how to tackle 420 this year, don’t worry! We have some great ideas for you to steal and make your own.

The Anatomy of a High-Engagement Instagram Post

The Anatomy of a High-Engagement Instagram Post

Thanks to their algorithms, social media posts with more engagement are more likely to get seen in your followers’ feeds. If you want to make the most of your social media channels, then follow our Instagram marketing tips to get those valuable likes and spark conversation.

Nail Down the Perfect Dispensary Location: Check for These 10 Things

Nail Down the Perfect Dispensary Location: Check for These 10 Things

Choosing a dispensary business location can be confusing. Make sure the places you’re looking at have these 10 things before signing a lease.

How to Curate an Exceptional Customer Experience and Score Rave Reviews

How to Curate an Exceptional Customer Experience and Score Rave Reviews

Consumers have more options than ever before. If you want to convert them into loyal customers, you need to offer them a customer experience they won’t find elsewhere.