Webinars

Live webinars, tutorials, and demos on dispensary advertising, compliance, marketing, SEO, and more.
Get More Customers: Target These 10 Places with Dispensary Mobile Display Advertising

Get More Customers: Target These 10 Places with Dispensary Mobile Display Advertising

If you aren’t using all of the features of dispensary mobile ads, then you’re leaving sales on the table. By targeting specific locations to show your ads to potential customers, you can increase the likelihood that they’ll engage with your menu or stop by your shop.

Smoke the Competition: Steal Their Customers with Targeted Dispensary Mobile Ads

Smoke the Competition: Steal Their Customers with Targeted Dispensary Mobile Ads

Imagine the power of showing ads to people who are physically close to your shop — or close to your competition. With Footraffik’s mobile ads, you can get your message right in front of customers.

Boost Revenue & Unlock Your Sales Potential with Targeted Dispensary Mobile Ads

Boost Revenue & Unlock Your Sales Potential with Targeted Dispensary Mobile Ads

Is your marketing working for you? If you aren’t measuring your return on ad spend (ROAS), you probably don’t have a clear picture of whether your marketing is effective or not.

Marijuana Dispensary Retargeting: Your Secret Weapon for Winning More Cannabis Customers

Marijuana Dispensary Retargeting: Your Secret Weapon for Winning More Cannabis Customers

Think of a retargeted ad as a reminder. When a potential customer sees a retargeted ad, they’re reminded that they’re interested in your products and it keeps you top of mind.

Uncover Your Dispensary Marketing ROI in your Jane Cannabis Ecommerce Menu

Uncover Your Dispensary Marketing ROI in your Jane Cannabis Ecommerce Menu

If you haven’t combined digital marketing and revenue attribution with your I Heart Jane menu, you’re missing out on valuable insights that can help you allocate your marketing budget more wisely and score more sales.

How to Unlock the ROI of Your Dispensary Marijuana SEO Campaign

How to Unlock the ROI of Your Dispensary Marijuana SEO Campaign

SEO has a lot of different components that help make it one of the most effective dispensary digital marketing tools. Those same components, though, can make it hard to understand and measure.

How to Get Started with Targeted Dispensary Mobile Ads

How to Get Started with Targeted Dispensary Mobile Ads

You’ve seen mobile ads. They’re those display ads that show up when you browse a mobile website or play a game on an app. Imagine taking advantage of that valuable real estate to promote your dispensary.

Google Ads: The Best Kept Secret in Dispensary Advertising

Google Ads: The Best Kept Secret in Dispensary Advertising

Finding compliant marketing channels can be confusing and frustrating. With federal and state regulations to contend with, dispensaries must be creative to get their message out.

How to Not Get Sued: Dispensary Marketing Compliance

How to Not Get Sued: Dispensary Marketing Compliance

With this unique position comes extra regulations and a slew of fines and penalties that can bankrupt even the most successful MSOs. Lack of compliance can even lead to having your license revoked—don’t let this happen to you!

The Do’s and Don’ts of Instagram Dispensary Marketing

The Do’s and Don’ts of Instagram Dispensary Marketing

Have you had posts flagged or your account shut down? Too many dispensaries have seen all of their hard work erased because Instagram says they crossed the line. Don’t let this happen to you!

Don’t Sabotage Your Marketing: How to Track Your Sales

Don’t Sabotage Your Marketing: How to Track Your Sales

If you haven’t combined digital marketing and revenue attribution with your dutchie menu, you’re missing out on valuable insights that can help you get more sales.

Sell More Now: 20 Ways to Quickly Grow Your SMS List

Sell More Now: 20 Ways to Quickly Grow Your SMS List

Let us help you! According to the Pew Research Center, text messaging is the most frequently used smartphone feature—which means that your customers are using it and you should be too.

Answers to Your Most Burning Cannabis Marketing Questions

Answers to Your Most Burning Cannabis Marketing Questions

As experts in the field, we want to share our knowledge so you can implement the best strategies for your dispensaries. Join us for our latest webinar and ask Guillermo Bravo, CEO and Founder of Foottraffik, anything you want about digital marketing!

How to Market Your Marijuana Dispensary

How to Market Your Marijuana Dispensary

There’s never been a better time to get started with digital marketing. With more people and services moving online, implementing a strategy that drives customers right to your website is key for riding out the wave of the current recession.

How to Do SEO for MSOs

How to Do SEO for MSOs

Just posting without a plan? Creating pages with no strategy? SEO is crucial for driving traffic to your website, but when dealing with multiple locations, you need to create strategies for boosting each one.

Marijuana Delivery Service Marketing Plan

Marijuana Delivery Service Marketing Plan

Your marketing plan should show how you’re going to reach your goals. At the same time, your marketing plan needs to be a living document that you can update with new information and improve upon.

How to Identify and Boost Underperforming Dispensary MSO Locations

How to Identify and Boost Underperforming Dispensary MSO Locations

That’s the question we get the most from MSOs. Why? Because it’s not as clear cut as it seems. You can’t compare an urban dispensary with a suburban dispensary—they just aren’t the same.

How Revenue Attribution Can Help You Maximize Your Budget

How Revenue Attribution Can Help You Maximize Your Budget

Revenue attribution is par for the course in most industries—except cannabis. Understanding where your revenue comes from is pivotal for allocating your marketing budget, yet cannabis e-commerce platforms don’t always make this clear, and some don’t even give you the option to review your data.

Dispensary SEO: The Secret Weapon You Didn’t Know You Needed

Dispensary SEO: The Secret Weapon You Didn’t Know You Needed

93% of all online activities begin with a simple search, and most of those happen on Google. To show up, you need to ensure that your site showcases all of the things the search giant is looking for.

AMA: Get Your Canadian Cannabis Compliance Questions Answered

AMA: Get Your Canadian Cannabis Compliance Questions Answered

Not sure about how to advertise your Canadian dispensary? Worried about having your ads taken down or getting a hefty fine from Health Canada?

Weedmaps Marijuana Delivery: Pay-to-Play or Scale On Your Own Terms?

Weedmaps Marijuana Delivery: Pay-to-Play or Scale On Your Own Terms?

Leveraging Weedmaps for the first 90 days of launching your marijuana delivery service makes sense, but if you aren’t building out your phase 2 launch strategy then this webinar is for you!