Dispensary Marketing & Technology
Digital marketing, also called Internet advertising (“Internet marketing”) is an umbrella term for all online marketing efforts. Businesses leverage the Internet and all its digital channels to connect with their current or prospective customers.
The method of using an advertising network to direct traffic to a website on a cost per click (CPC) basis.
Many people oversimplify "brand" to mean logo or name. While logos and name are important, they represent only a small part of an effective dispensary branding strategy.
When it comes to your cannabis business, there's nothing more important than building, cultivating, and maintaining relationships with your customers. Relationships are everything!
Utilizing the email communication method to build loyalty, trust, and brand awareness.
Utilizing tailored dispensary online marketing resources, including banner advertisements, rich media, images, audio, and video to communicate an advertising message.
Mobile marketing is a multi-faceted channel on which brands can engage with customers on their tablets, smartphones and other mobile devices.
The means of improving your brand’s good standing reputation online by monitoring and responding to reviews, tagged photos, blog posts, and social media interactions.
The process of improving the visibility of a website on organic (“natural” or un-paid) search engine result pages (SERPs).
The process of gaining traffic, increasing brand awareness and attracting new customers through social media sites.