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All posts of Guillermo Bravo

Free Workshop: Supercharge Your Website

Foottraffik and dutchie will be hosting a free workshop for growth-oriented dispensaries this Thursday at 1 PM PST (4 PM EST). If you haven’t already, sign up now! We’re gearing up for a great time and would love for you to join us. What During this workshop, participants will get actionable information they can use […]
3 weeks ago

4 Ways to Make the Most of Your Dispensary Menu

So you’ve made the leap and chosen your ideal online dispensary menu. Now, you have to encourage your customers and website visitors to use it. How can you increase visibility and get more people to check it out online?   These 4 things can help you drive more traffic to your menu and ensure you’re […]
4 weeks ago
How to find your ideal online dispensary menu

How to Find Your Ideal Online Dispensary Menu

With more and more purchases being completed online, it’s only natural that consumers want to grab their favorite items from your dispensary online too. And if you choose the right online dispensary menu, it can efficiently share your inventory with your site visitors, help them learn more about your products, and even allow them to […]
1 month ago
managing reviews

Why Managing Reviews Is Crucial for Your Dispensary

All businesses eventually make mistakes, and all shoppers eventually have bad experiences. In a digital and interconnected world, this means that bad reviews are inevitable. Regardless of who is really at fault or what actually happened, the story a review tells will affect your business one way or another. According to a 2017 survey, 68% […]
2 months ago
search intent

Why Search Intent Matters for Dispensaries

If you’ve ever used a search engine with built-in autofill or an autocomplete function, it may have seemed like it knew what you were going to search for before you actually searched for it. That’s because it probably did. Search engines have long been working on algorithms that can detect what a person is searching […]
2 months ago
tips for writing a press release

Tips for Writing a Press Release for Your New Dispensary

Press releases provide businesses with a way to share positive or newsworthy statements with the media. Yet many businesses fail to recognize their value when it comes to digital marketing. Press releases are an excellent way of promoting new products, services, or events. Perhaps just as importantly, they can work wonders for brand exposure, relevance, […]
3 months ago
creating a call to action feature

5 Tips To Help You When Creating A Call To Action

Calls-to-action (CTAs) seek to convert viewers into leads and customers. Compelling CTAs that inspire immediate action are effective sales tools that can be deployed in a variety of mediums, ranging from landing pages to social media content. Calls-to-action have the ability to give your conversion metrics a serious boost. For instance, one recent study found […]
3 months ago
appealing to surrounding areas

Boost Your Signal: Appealing to Surrounding Areas

Located in a small town or city? Looking for customers outside your immediate area? Appealing to surrounding areas with local content is a great way to build recognition in your area and boost your local SEO. But what if “local” just isn’t enough? If you need to expand beyond your town limits and appeal to […]
3 months ago
faq page examples

FAQ Page Examples and Tips You Can Use Today

Having to answer the same questions over and over again can really become burdensome and frustrating for budtenders. Yes, it’s an important part of the job, but it’s also useful to create an FAQ page that conveniently provides useful info to site visitors. An effective FAQ page will educate your customers and can save your […]
3 months ago
writing an about page

Guidelines for Writing an About Page for Listing Sites

Online cannabis directories are an easy and convenient way for customers to find local cannabis dispensaries, products, and events. Directories like Weedmaps and Leafly can even give customers on-the-go directions to the nearest dispensary that carries their favorite strain. For dispensaries, this means that effectively taking advantage of cannabis directories and listing sites can lead […]
3 months ago